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Case study vacationer-dubai

From a stalled website to direct bookings in six weeks

Vacationer Dubai Logo
Vacationer Dubai booking engine interface

6 weeks

from stalled site to launch

20-30+

direct bookings per month

£60k

approximate revenue per month

Technologies

The tech stack we used to build this project

Vue logo

Vue

TypeScript logo

TypeScript

Kubernetes logo

Kubernetes

Node.js logo

Node.js

Docker logo

Docker

Statsig logo

Statsig

Digital Ocean logo

Digital Ocean

Project summary

TopFlight partnered with Vacationer Dubai to launch a bespoke booking platform for its luxury holiday properties. Delivered in six weeks, it connected property management, payments and analytics, creating a foundation for direct bookings and ongoing experimentation.

The problem

The problem

Vacationer relied on marketplaces such as Airbnb and Booking.com, while a half-finished website held back its direct-booking ambitions. It needed a guest experience that reflected its luxury brand and worked with its existing property management systems.

The challenge

The challenge

Deliver quickly while bringing live availability, property information and payments into one reliable journey. The platform also needed to support a growing portfolio and reveal where guests engaged or dropped out.

The services

The services

We designed and built property search, discovery and checkout, and integrated Hostaway and payment processing with synchronised property data. Google Analytics and Statsig were implemented to understand guest behaviour and compare experiment variants, and we continue to optimise through tests on homepage content, discount messaging, cancellation reassurance and map-led property discovery.

The result

The platform launched in six weeks and enabled Vacationer’s first direct bookings, giving the business an owned sales channel alongside the marketplaces. It now generates 20-30+ bookings and approximately £60,000 in revenue per month. TopFlight delivered the booking engine, checkout and Hostaway integration, and continues to improve the customer journey through conversion experiments using Statsig.

Testimonial

"Completely turned things around!"

TopFlight Digital came in and completely turned things around for us. As a holiday home company in Dubai, we're in a super competitive market, and we needed a booking engine that not only looked great but also worked hard behind the scenes. They picked up where a half-finished site was left off, cleaned up the chaos, and started building something from scratch that finally feels right for our brand and audience.

They've helped us define our brand's identity, optimise everything for guest experience, and handle all the tech too - experimentation, Google Analytics, you name it! One of our biggest requirements was making sure that our website could fully integrate with our property management software. Not only did they manage that, but they also communicated directly with that dev team and handled everything for us!

Even with the time zone difference, they're always quick to respond and happy to jump on a call. It honestly feels like they're part of our in-house team. We genuinely appreciate their professionalism, attention to detail, and dedication to getting things done right.

Highly recommend them to anyone looking for a digital partner who truly delivers. TopFlight Digital doesn't just live up to their name; they've helped our website take off.

Portrait of Harison Moore

Harison Moore

CEO of Vacationer Dubai

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